ListReports offers a variety of ready-to-use marketing assets called Shareables to help loan officers and agents promote their business, build their brand, and stay top of mind with clients and followers. Each Shareable is handcrafted by professional designers and comes with a ready-made caption. Below is an overview of the different types. To check out the different Shareables:
1. Login to your ListReports account.
2. Click Shareables.
Daily Shareable
Looking for fresh content every day? The Daily Shareable has you covered! Delivered straight to your inbox as part of The Daily ListReport email, these industry-focused images help you stay consistent and relevant on social media.
Each Daily Shareable is:
- Aligned with current events, trends, or holidays
- Designed to educate, entertain, or inspire
- Easily shareable on your favorite social media platform
Pro Tip: Make it a daily habit to post a Shareable each day to stay top of mind with clients and referral partners!
Notables
Notables are summarized, shareable news articles that help you highlight your expertise in the real estate industry, broader markets, and homeownership trends. Curated from trusted sources, these articles are paired with eye-catching visuals and your personal branding.
Use Notables to:
- Share relevant market insights with your audience
- Spark conversations and engagement with followers
- Showcase your expertise and industry knowledge
Pro Tip: Add to our suggested caption with your take on the article to help showcase yourself as a thought leader and build trust with your followers.
My Listings*
Looking to promote a listing, open house, pending sale, or recent closing? My Listings Shareables make it easy. These Shareables are automatically generated when you create a Marketing Kit. Each scenario, Just Listed, Open House, Under Contract, or Just Sold, comes with multiple design options so you can tailor the look to match your brand and marketing style.
Use My Listings Shareables to:
- Promote your listing
- Share and promote yourself through recent success
- Update users about upcoming open houses
Pro Tip: Customize the caption text to highlight unique features or share a story behind the home for more engagement.
*This Shareable is only available for agents. For agents, certain templates can be automatically unlocked by pairing with a loan officer.
Weekly Talking Points*
Talking Points or "What's Up with Real Estate?" lets you share the most important news and market updates for the week from our market expert, Scott Brixen. Add your own commentary and insights to help your clients make thoughtful decisions with their biggest financial investment. You can find an updated version of Talking Points every Friday.
Use Talking Points to:
- Share expert insights with your personal perspective
- Keep clients and followers informed on market trends
- Use printed flyers for open houses, client meetings, farming, and more
Pro Tip: Showcase up to four local markets and add your own commentary to highlight how national and broader market trends are impacting your local area.
*Talking Points is automatically unlocked for agents paired to an LO with an Elite subscription.
Local Housing Market Data*
Local Housing Market Data Shareables make it easy to showcase housing activity in your local markets. Choose the language, English or Spanish, select the area (city, zip code, or neighborhood), add your branding, and voila! You’ll have an informative graphic that’s ready to share. Click here to check out five unique ways to use your Local Housing Market Data Shareable guide to drive engagement.
Use Local Housing Market Data Shareables to:
- Highlight local trends for buyers and sellers
- Build your brand as a market expert
- Engage your audience in both English and Spanish
Pro Tip: You may be able to connect your IDX feed which will provide you live MLS data. To learn more, click here.
*Local Housing Market Data is automatically unlocked for agents paired to an LO with an Elite subscription.
Housing Graphs To Go
A sister product to Local Housing Market Data, Housing Graphs To Go lets you generate data visualizations of key local market statistics and share them as eye-catching graphics. Choose a category, a look-back timeframe, and an area to instantly create an informative graphic complete with a ready-made caption.
Use Housing Graphs To Go Shareables to:
- Highlight trends across multiple market categories, including Price vs Inventory, Days on Market, New Listings, Active Listings, and Median Listing Price
- Show local market movement over 1, 3, or 5 year timeframes
- Build your brand as a market expert with Nationwide, City, Neighborhood, or Zip level data
Pro Tip: Sharing multiple categories over time gives your clients a fuller picture of their local market, and gives you more reasons to stay in touch.
Live ListPacks
Live ListPacks are collections of homes designed to help you capture leads and engage your audience. Choose from a variety of pre-made themes like Homes with Pools or Lower-Priced Homes or create your own by creating your own custom ListPack. From there you can share them on social media or email. The best part? Live ListPacks automatically update with new listings and remove any pending or sold listings from the collection.
These visually appealing collections are co-branded with your contact information and your agent partner (when applicable), making it easy to collaborate and generate interest.
Use ListPacks to:
- Attract new buyers
- Share eye-catching, themed home collections
- Grow your social media audience by providing engaging content
Pro Tip: Use ListPacks as a conversation starter by adding a call to action in the post, inviting prospects to reach out for more details or a showing.
Home Report Promo
Home Report Promo Shareables help you promote your personalized Home Report sign-up link to potential clients. These eye-catching social media graphics help to show the value of Home Report, prompting homeowners to request their own, giving you more opportunities to start valuable conversations.
Use Home Report Promo Shareables to:
- Promote your Home Report link and drive homeowner engagement
- Encourage clients to explore insights about their property or local market
- Build your database with warm leads
Pro Tip: Find leads who have signed up for Home Report using the filter and selecting Shareables Signup. From there, reach out to your new leads to introduce yourself.
Adding your Branding
If you are a loan officer or an agent who is paired with a loan officer with an Elite subscription, you can also add your branding along with a custom color palette to your Shareables with just a few clicks! To learn how, click here.
Need Help?
Have questions or need help? Reach out to us by clicking here.
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